Yoho made a strong impact at the New Delhi Marathon 2026, held at Jawaharlal Nehru Stadium with over 20,000 runners and spectators. The homegrown footwear brand showcased its new Sports Collection, which quickly became the highlight of the event. Runners and visitors engaged with Yoho’s experiential booth, trying out products designed for performance, comfort, and affordability. The collection, already sold out within a month of launch, received overwhelming appreciation for its comfort and pricing.
The Catapult model emerged as the best-selling shoe, followed by Zero Hour and Pitstop, all praised for their durability and value. Co-founder Prateek Singhal emphasized Yoho’s mission to make high-performance running shoes accessible and proudly Made in India. The marathon, recognized by the Association of International Marathons & Distance Races, further strengthened Yoho’s presence in the performance footwear category and highlighted its growing role in India’s running community.

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